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Software as a product

Built to scale to your 10,000th customer, not just your first.

Multi-tenant architecture, subscription billing, onboarding flows, and infrastructure that doesn't fall over. For founders building a real software product, not a one-off app.

99.9% Uptime target on production
1 Multi-tenant codebase
90d Typical MVP-to-launch sprint
24/7 Monitoring & support
Your journey

From first doubt to a system that runs itself.

Most founders find us the same way. A product concept ready to become real software, not just a deck. Here's the map: what you do, where it happens, what you're likely thinking, and how we respond.

Awareness

Your SaaS idea needs to become software

You have a product concept and maybe a deck, but no working software to show users or investors.

WhereGoogle search, founder communities, startup forums
"I need something real to show, not just slides."
We show you what an MVP built the right way actually looks like.
Consideration

You compare build partners

Technical co-founders, dev shops, freelancers. You're checking who understands SaaS architecture, not just app development.

WhereCase studies, past SaaS products, technical reviews
"Will this be able to scale once I actually get users?"
A real architecture conversation, not just a feature list.
Decision

You book the free call

Thirty minutes, no pitch theater. You leave with a clear scope and a real number.

WhereThe free strategy call
"Is this worth thirty minutes of my time?"
A clear scope and number. No pressure either way.
About 30 minutes
Onboarding

We scope your MVP

Core features get separated from nice-to-haves, and the first build sprint starts with a clear target.

WhereScoping call, product roadmap, sprint plan
"I hope we're not building the wrong version first."
A minimum viable version that actually tests your core assumption.
Week 1
Growth

You iterate based on real users

Features, pricing, and onboarding get refined based on what users actually do, not guesses.

WhereUsage data, user feedback, sprint reports
"Are we building what users actually want next?"
Usage data driving the roadmap, not just your gut feeling.
Ongoing

Ready to start your journey? Step one takes 30 minutes.

Book a Free Strategy Call
Whiteboard architecture planning session for a SaaS product
01. Architecture

The foundation decides everything later.

Multi-tenant data isolation, role-based access, and a clean API layer designed before a line of product code ships. So scaling to your next thousand users is a config change, not a rebuild.

  • Multi-tenant vs. single-tenant strategy
  • Database schema built for isolation & scale
  • API-first architecture from day one
  • Cloud infrastructure sized to your growth curve
Scope my architecture
Subscription billing dashboard with recurring revenue metrics
02. Billing & subscriptions

Recurring revenue that actually recurs.

Stripe or Paddle billing wired in correctly. Tiered plans, usage-based pricing, trials, upgrades, downgrades, and dunning for failed payments, so churn isn't hiding in a billing bug.

  • Tiered & usage-based pricing models
  • Free trial, upgrade & downgrade flows
  • Failed payment recovery (dunning)
  • Revenue & churn reporting built in
Set up billing
New user onboarding screen on a SaaS dashboard
03. Onboarding & activation

The first five minutes decide the trial.

Guided setup flows, empty states that teach instead of confuse, and activation checkpoints engineered so new signups reach their "aha moment" before they bounce.

  • Guided first-run & setup wizards
  • Activation milestones & progress tracking
  • In-app tooltips and empty-state design
  • Signup-to-activation funnel analytics
Design my onboarding
Admin dashboard with role-based permissions and team management
04. Admin & team accounts

Built for teams, not just users.

Workspace and team-account structures, seat-based permissions, invite flows, and audit logs. Because most SaaS products live or die on how well they handle more than one user per account.

  • Workspace / organization account structure
  • Seat-based roles & permissions
  • Team invites and access management
  • Audit trails for compliance-minded customers
Plan my team accounts
Server infrastructure and monitoring dashboard for a SaaS platform
05. Infrastructure & scaling

Quiet on a normal day, calm on a viral one.

Auto-scaling infrastructure, database indexing, caching layers, and load testing before launch. So a good week of growth doesn't turn into a 3am outage.

  • Auto-scaling cloud infrastructure (AWS/GCP)
  • Database performance & indexing strategy
  • Caching & CDN layers for speed
  • Load testing before every major launch
Stress-test my stack
Team monitoring uptime and support tickets for a live SaaS product
06. Support & iteration

Shipped is the start, not the finish.

DEVLIP stays on as the standing engineering team. Uptime monitoring, bug fixes, and a roadmap built from real usage data and customer feedback, not guesses.

  • 24/7 uptime & error monitoring
  • Bug fixes with defined response times
  • Usage-data-driven feature roadmap
  • Direct line to the team that built it
Plan my support retainer
Capabilities

Six pillars of a SaaS product that survives its own growth.

Every build is scoped around your actual customer, not a generic template pretending to be a product.

Multi-tenant architecture

Data isolation and API design built to scale without a rebuild down the road.

Subscription billing

Tiered pricing, trials, upgrades, and dunning wired in correctly from day one.

Onboarding & activation

Guided setup and activation tracking so trials convert instead of going quiet.

Team accounts

Workspace structure, seats, and permissions built for real organizations.

Infrastructure & scaling

Auto-scaling, caching, and load testing so growth doesn't become downtime.

Support & iteration

A standing engineering team shipping fixes and features as you grow.

Engagement path

From idea to a product people pay for, monthly.

A clear four-step path. Architecture locked before code, billing tested before launch.

Discover

Validate the core workflow, pricing model, and technical constraints before building.

Architect

Data model, multi-tenancy strategy, and API design locked before development starts.

Build

Core product, billing, and onboarding shipped in focused, testable sprints.

Scale

Monitoring, support, and a feature roadmap driven by real usage data.

Proof

How we prove it.

On the strategy call we walk through architecture diagrams, billing flows, and onboarding screens from real product builds, so you can see how we structure a multi-tenant codebase before signing anything. We can also walk through the kind of due diligence documentation we prepare, since founders raising or exiting often need to show more than a demo.

See results across our other systems
FAQ

Straight answers before you commit to a build.

Do you build the MVP, or the full product?

Both, depending on stage. Early-stage founders usually start with a scoped MVP to validate the core workflow before investing in every feature. We'll recommend the right scope on the strategy call.

Which tech stack do you use?

We choose the stack around your product's needs rather than a fixed template. Typically React/Next.js on the frontend with Node, Python, or similar on the backend, deployed on AWS or GCP.

Can you integrate Stripe or another billing provider?

Yes. Subscription billing, usage-based pricing, and payment recovery flows are core to this service, not an afterthought.

Do you help with technical due diligence for fundraising?

We can prepare architecture documentation and codebase walkthroughs to support investor or acquirer due diligence when needed.

What happens after launch?

You move onto a standing engineering retainer. Uptime monitoring, bug fixes, and a roadmap built from real usage data, so the product keeps improving as your user base grows.

How fast can we start?

Most SaaS builds start within a week of the strategy call, once scope and architecture direction are confirmed.

Do we own what you build?

Yes. You get full ownership of the codebase, infrastructure, and accounts. DEVLIP operates them, but nothing is locked to us.

What are the contract terms?

Scope, timeline, and terms are confirmed in writing before kickoff, covering the codebase, infrastructure, and billing integrations in scope. No surprises, no fine print. Qualifying engagements carry a 90-day results guarantee.

What does this cost?

DEVLIP runs three tiers built for scope, not a fixed price sheet: Launch, Scale, and Portfolio, each custom-quoted to your scope. Most SaaS MVPs start in Launch or Scale, then move to Portfolio once billing, team accounts, and infrastructure scale up. See Pricing for the full breakdown, or book a free call for an exact number.

How do we pay you?

Bank transfer, wire, card through Stripe, or PayPal, whichever works best for your finance team.

Free strategy call

Ready to build software people subscribe to?

Thirty minutes. Product diagnosis, architecture direction, and a clear build path. No pitch theater.