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Shopify build partner

A storefront that looks like a flagship, built to sell like one.

Custom Shopify themes, Shopify Plus builds, headless front-ends, and conversion-first UX. Engineered by a team that treats your storefront as the most important room in the business.

2.4× Avg. CVR lift post-launch
98 Avg. Lighthouse score
6-10w Typical build timeline
100% Plus & headless capable
Your journey

From first doubt to a system that runs itself.

Most Shopify store owners find us the same way. A stock theme that doesn't actually reflect their brand. Here's the map: what you do, where it happens, what you're likely thinking, and how we respond.

Awareness

Your store looks like every other store

You're using a stock theme and it doesn't reflect the brand you're actually building.

WhereGoogle search, Shopify theme store, competitor stores
"My store looks like a template because it is one."
We show you what a store designed around your brand actually looks like.
Consideration

You compare Shopify design partners

Theme customizers, design agencies, freelancers. You're checking who can build custom, not just tweak a template.

WherePortfolio stores, before-and-after examples, reviews
"Will this actually look custom, or just be a modified template?"
Real custom builds you can click through, not stock theme demos.
Decision

You book the free call

Thirty minutes, no pitch theater. You leave with a clear scope and a real number.

WhereThe free strategy call
"Is this worth thirty minutes of my time?"
A clear scope and number. No pressure either way.
About 30 minutes
Onboarding

We design and build your store

Design gets approved first, then development happens on a staging store you can review.

WhereDesign review, staging store, test checkout
"I hope the build matches what I approved."
A staging link to test everything before your store goes live.
Week 1
Growth

Your store design keeps evolving

New collections and campaigns get new landing pages instead of forcing everything into one template.

WhereSeasonal refreshes, campaign pages, performance reports
"Is the design still working as we add more products?"
Ongoing design updates so the store never feels stale.
Ongoing

Ready to start your journey? Step one takes 30 minutes.

Book a Free Strategy Call
Designer in a blazer reviewing a new storefront theme on a laptop
01. Custom theme design

No stock themes. No templated look.

We design and build custom Shopify themes from a blank canvas. Brand system, typography, and layout logic tailored to how your product actually sells, not a marketplace theme with your logo dropped in.

  • Bespoke design system built on Liquid / Online Store 2.0
  • Homepage, collection & PDP architecture from scratch
  • Mobile-first layouts tuned for thumb-driven shopping
  • Section-based builds your team can edit without a developer
Discuss your theme
Developer working on an enterprise storefront build in a bright modern office
02. Shopify Plus & enterprise

Built for volume, not just for launch day.

For brands outgrowing standard Shopify, we architect Plus builds: checkout extensibility, multi-market and multi-currency setups, B2B storefronts, and infrastructure that holds under real traffic and real order volume.

  • Checkout UI & Functions extensions on Plus
  • Multi-market, multi-currency & wholesale/B2B channels
  • Script-to-Function migrations & automation flows
  • Launch-day load readiness for drops and spikes
Talk Plus migration
Fashion designer on the phone reviewing storefront UX on a laptop
03. Storefront UX & conversion architecture

Every screen earns the next click.

UX isn't decoration. It's the shortest path from curiosity to cart. We map navigation, merchandising, and PDP storytelling around buyer intent, then layer in the trust and urgency cues that move premium shoppers.

  • Information architecture & collection merchandising logic
  • PDP narrative, imagery, and social proof placement
  • Micro-interactions, filtering & search that feel effortless
  • Heuristic + heatmap-informed conversion audits
Audit my storefront
Two developers collaborating on a headless Shopify front-end build
04. Headless Shopify

When the theme layer isn't fast enough.

For brands that need full creative and performance control, we build headless storefronts on Hydrogen or custom front-ends. Shopify as the commerce engine, a bespoke experience layer on top.

  • Hydrogen / Remix & custom React front-ends
  • Storefront API & GraphQL data architecture
  • Composable commerce with CMS & search integrations
  • Edge-rendered performance built for scale
Scope a headless build
Developer thoughtfully reviewing a checkout and payments flow on a laptop
05. Checkout & payments optimization

The last step should never lose the sale.

We remove friction where it matters most. Express pay, shipping clarity, trust signals, and post-purchase upsell flows tuned so checkout completion rises without touching the brand experience.

  • Shop Pay, wallets & express checkout configuration
  • Shipping, tax & duty clarity at checkout
  • Post-purchase upsell & thank-you page revenue flows
  • Abandonment diagnostics tied to real checkout data
Fix my checkout
Founder smiling while reviewing the finished storefront launch on a laptop
06. Launch & QA

Launch day should feel uneventful.

Before anything goes live, we run it through cross-device QA, speed audits, tracking verification, and a staged rollout. So launch day is calm, not a fire drill.

  • Cross-browser & cross-device QA passes
  • Core Web Vitals & Lighthouse performance tuning
  • Analytics, pixel & conversion tracking verification
  • Staged rollout with a documented rollback plan
Plan my launch
Capabilities

Six levers of a premium Shopify build.

Every engagement is scoped to the brand in front of us. A full flagship rebuild, a Plus migration, or a focused UX and checkout sprint.

Custom theme design

Bespoke Online Store 2.0 builds with a design system that carries your brand, not a template's.

Shopify Plus builds

Checkout extensibility, multi-market, and B2B architecture for brands operating at scale.

Storefront UX

Navigation, merchandising, and PDP storytelling engineered around real buyer behavior.

Headless Shopify

Hydrogen and custom front-ends for brands that need full creative and performance control.

Checkout & payments

Express pay, shipping clarity, and upsell flows that lift completion without adding noise.

Launch & QA

Performance, tracking, and cross-device QA so launch day never becomes a fire drill.

Engagement path

From discovery to a storefront that performs.

A clear four-step path. Strategy locked before design, design locked before build, QA carried through every step.

Discover

Brand, catalog, and current-store audit. With a ranked scope of what actually needs building.

Design

UX wireframes and visual design system, signed off before a single line of code ships.

Build

Theme, Plus, or headless development in focused sprints with staged review checkpoints.

Launch

QA, performance tuning, and a documented rollout. Then support as real traffic arrives.

Proof

How we prove it.

On the strategy call we walk through past theme builds and share the actual design and development approach we'd use for your catalog and Plus requirements. You review real Shopify work and a concrete build plan before committing to scope, not a template demo.

See results across our other systems
FAQ

Straight answers for operators.

Do we need Shopify Plus, or is standard Shopify enough?

Most brands don't need Plus to launch a premium storefront. We recommend Plus when checkout customization, multi-market complexity, or B2B/wholesale channels genuinely require it. Not by default.

What's the difference between a theme build and headless?

A theme build gives you full editorial control inside Shopify's Online Store 2.0 editor. Headless trades some of that editing simplicity for maximum performance and creative freedom. Best for brands with dedicated dev resources or highly custom experiences.

Can you migrate our existing store without losing SEO?

Yes. Migrations include a full redirect map, metadata parity, and structured data checks so rankings and traffic carry over rather than reset on launch.

Do you build the apps and integrations too?

We scope and integrate the app stack. Reviews, subscriptions, loyalty, ERP/3PL. As part of the build, and hand off documentation so your team isn't dependent on us for every change.

What happens after launch?

Launch includes a stabilization window for fixes. Ongoing theme updates, monitoring, and iterative CRO live under our Shopify Maintenance & Support engagement.

How fast can we start?

Most builds kick off within a week of the strategy call, once catalog size and Plus requirements are confirmed.

Do we own what you build?

Yes. You get full ownership of the theme code, store, and accounts. DEVLIP can operate the build for you, but nothing is locked behind us.

What are the contract terms?

Scope, timeline, and terms get confirmed in writing before kickoff, covering the theme, app stack, and launch plan. No surprises, no fine print. Qualifying engagements carry a 90-day results guarantee.

What does this cost?

DEVLIP runs three tiers built for scope, not a fixed price sheet: Launch, Scale, and Portfolio, each custom-quoted to your scope. A custom theme build usually fits Launch or Scale, while a Shopify Plus or headless rebuild with multiple integrations tends to land in Portfolio. See Pricing for the full breakdown, or book a free call for an exact number.

How do we pay you?

Bank transfer, wire, card through Stripe, or PayPal, whichever is easiest on your end. Invoices tie to the build sprints agreed at kickoff.

Free strategy call

Ready for a storefront that matches the brand?

Thirty minutes. Store audit, scope, and a clear build path. No pitch theater.